In 1985 Anthony Toop launched a real estate company from his home in Toorak Gardens with his wife Sylvia. From the outset, Anthony and Sylvia were determined to create “the best small real estate company in the country”.
Innovation and systemised cost effective business practices soon became the hallmarks of Toop&Toop. For an industry that was locked in tradition, many found these innovations including floodlit signs and a weekly property magazine challenging.
However, Toop&Toop's unique marketing, impeccable ethics, outstanding service and passion for moving real estate to new levels soon became the model for others to follow. Through the 1990s, the company became acknowledged as the strongest, high profile independent real estate firm in South Australia and gained recognition by winning numerous awards in the areas of:
- customer service
- quality assurance
- business excellence
Toop&Toop is now recognised nationally as a market leader in residential real estate in Australia. Into the new century, the company continues to develop strongly with a focus on using advanced technology to constantly deliver new services and products to enhance the effectiveness of the sales process.